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Chatty Men: Insights into how men talk about difficult issues online

Though men participate in online chat a lot less than women, they still take great value from being able to read about other people's experience of difficult issues. One-in-five male internet users say they read or comment on online discussion forums such as Reddit, Digg or Slashdot. As service providers and businesses, we want to explore how to design forums that fit men’s needs for online communities.

Building Digital Tribes is joining forces with The Men’s Health Forum to bring together a range of speakers for a discussion about engaging men in online communities. 

We will  explore how men talk about the difficult stuff online, be it finance or health. The focus of the discussion will be on how to design your digital community, building momentum, encouraging user contribution as well as meeting their needs.  Our speakers will provide valuable insights into specific areas, from designing with empathy to overcoming stigmas. 

The evening will feature a series of lightning talks followed by a panel discussion to give you a chance to put questions to our experts. We hope this is a great opportunity to network too. 

Confirmed speakers:

  • First steps to designing communities, Helena Trippe and Lais de Almeida from Cor
  • Using empathy in design, Rupert Tebb from Fluxx Studios
  • Anonymity, stigma and saving lives, Polly Mackenzie, Chief Executive of Money and Mental Health Policy Institute
  • The language men use in relation to their mental health, Chris Stein, Senior Man MOT Project Officer at Men’s Health Forum 
  • Engaging Fathers – the digital way!, Trevor Single, Chief Executive of Family Matters Institute
  • The brave new world of online health communities - insights from their research with over 70 online pioneers, Ben Metz, Bigger Boat

Book your free place here: